Shortcode: cz_five_history
Celebrity Collaboration
April 23, 2021
Partnered with influencer Taylor Rae for a limited-edition collection.
Surpassed 500,000 Instagram followers.
Adapting to Change
April 23, 2020
Pivoted to virtual styling consultations during the pandemic.
Donated 5% of profits to garment workers’ relief funds.
Retail Expansion
April 29, 2019
Opened first permanent flagship store in LA.
Launched loyalty rewards program.
Sustainability Commitment
April 23, 2018
Switched to 100% eco-friendly packaging.
Partnered with fair-trade factories in Portugal.
Reached $1M in annual sales.
Growth & Recognition
April 9, 2017
Featured in Vogue’s "Best Emerging Brands" list.
Launched first pop-up store in NYC.
Started international shipping to Canada & UK.
First Milestones
January 28, 2016
Expanded product line to include dresses and denim.
Reached 10,000 customers and introduced free domestic shipping.
The Beginning
December 31, 2015
Founded in Los Angeles, CA by Alex Morgan with a small collection of 10 sustainable t-shirts.
Launched first e-commerce website with local U.S. shipping only.